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The AI Trust Problem: How Autom8ly Builds Systems People Actually Want to Use

Nicole Choquette by Nicole Choquette
January 27, 2026
in Technology
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The AI Trust Problem: How Autom8ly Builds Systems People Actually Want to Use

© Autom8ly

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Enterprise technology has a credibility problem with the people who must use it daily. Employees have learned through bitter experience that new systems often create more work than they eliminate, that promised efficiencies rarely materialize, and that their feedback about what actually helps gets ignored in favor of what looks impressive in vendor demos. This skepticism has intensified with artificial intelligence, where concerns about job security combine with justified doubts about whether the technology will genuinely make work better.

Autom8ly confronts this trust deficit directly by building AI that prioritizes user experience over technical impressiveness. Rather than developing systems that showcase sophisticated capabilities, the company focuses on creating AI that people actually want to use because it demonstrably makes their work easier, better, and more satisfying. This user-centric approach produces technology that succeeds not through mandate but through genuine adoption.

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The distinction begins with how Autom8ly defines success. Most AI projects measure technical metrics like accuracy rates, processing speed, or model sophistication. These matter, but they are not what determine whether people embrace the technology. Users care about whether AI reduces their frustration, helps them do better work, and makes their days less stressful. Technical excellence that does not translate to improved user experience is wasted capability.

This user focus shapes every development decision. When building AI for customer service operations, Autom8ly starts not with what the technology can do, but with what frustrates agents most. Is it searching across multiple systems for information? Is it typing detailed call summaries? Is it remembering complex compliance rules? The AI is then designed specifically to address these pain points rather than implementing features because they are technically possible.

Mark Vange emphasizes that this approach requires genuine collaboration with the people who will use the technology. Autom8ly spends significant time observing actual work, understanding current workflows, and listening to what would genuinely help versus what sounds good in theory. This ground-level perspective reveals that users often need something quite different from what executives or technology teams assume they need.

The collaborative development process also builds trust before deployment. When people see that their input directly shapes how the AI functions, they approach it as something built for them rather than imposed on them. When they can test early versions and provide feedback that actually changes the system, they develop confidence that the technology will work as promised. This participatory approach transforms implementation from a mandate to be endured into a capability to be embraced.

Trust also depends on transparency about what the AI does and does not do well. Autom8ly provides clear visibility into system confidence and performance, allowing users to develop calibrated trust. They learn which situations the AI handles reliably and which require more scrutiny. This honesty about limitations builds credibility in ways that overpromising never can. Users trust systems that acknowledge uncertainty more than those that present false confidence.

The AI that Autom8ly builds functions as a support system rather than a replacement threat. This distinction matters enormously for adoption. People resist technology that they perceive as attempting to eliminate their jobs or devalue their expertise. They embrace technology that amplifies their capability and removes the tedious aspects of work they never enjoyed anyway. By positioning AI as a colleague that handles mechanical tasks so humans can focus on meaningful work, Autom8ly aligns user interests with system adoption.

This cooperative framing is not merely rhetorical. The AI is genuinely designed to enhance rather than replace human judgment. It surfaces information, but leaves decisions to people. It suggests approaches, but adapts to user preferences. It automates mechanical tasks, but routes anything requiring creativity or nuance to human handling. This design philosophy creates AI that feels like assistance rather than automation.

The impact on adoption rates is dramatic. While conventional enterprise AI often struggles with user resistance and requires extensive change management, systems built with Autom8ly‘s user-centric approach typically see enthusiastic adoption. People use the technology not because they must, but because it genuinely makes their work better. This voluntary adoption is far more valuable than forced compliance because it indicates that the system delivers real value.

User-centric design also creates a feedback loop that drives continuous improvement. When people trust the AI and use it regularly, they generate valuable data about what works and what does not. They provide detailed feedback because they are invested in making the system better. This ongoing input allows Autom8ly to refine and enhance the AI based on actual usage patterns rather than assumptions about how people might use it.

The economic implications favor this approach as well. Failed AI implementations are extraordinarily expensive, not just in direct costs but in lost productivity, damaged morale, and reduced appetite for future technology investment. User-centric AI that achieves genuine adoption delivers returns that justify investment and creates appetite for expanded capability. Success builds on success rather than skepticism compounding skepticism.

Mark Vange notes that building AI people want to use requires patience and discipline that many organizations lack. The pressure to deploy quickly, showcase impressive capabilities, and generate immediate returns often leads to technology that prioritizes these goals over user experience. Autom8ly resists this pressure, understanding that sustainable AI success requires earning user trust through technology that genuinely serves their needs.

The broader AI industry is beginning to recognize that technical capability alone does not drive successful implementation. The most sophisticated algorithms are worthless if people refuse to use them or use them incorrectly because they do not trust the system. User adoption is not a change management problem to be solved through training and incentives. It is a design problem that requires building AI that people actually want in their workflows.

Organizations evaluating AI investments should prioritize vendors who demonstrate a genuine understanding of user needs and a commitment to participatory development. Be skeptical of those showcasing technical wizardry without discussing how actual users will experience the technology. Look for evidence that the AI was built with input from people who will use it, not just for them.

As Autom8ly demonstrates through its client work, the path to successful AI is not through more sophisticated technology but through a better understanding of what people need and building systems that deliver it reliably. The AI trust problem is solved not through convincing people to trust technology, but through building technology that deserves their trust. That requires putting users at the center of development and measuring success not by technical metrics, but by whether people voluntarily choose to use what you have built.

Nicole Choquette

Nicole Choquette

Assistant Managing Editor

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