Tuesday, October 21, 2025
Distribution: (800) 510 0384
Washington DC
New York
Toronto
Press ID  
  • Login
The Hudson Weekly
  • Financial
  • Blockchain
  • Technology
  • Entertainment
  • Lifestyle
  • Arts
  • Health
  • Sports
  • Cybersecurity
No Result
View All Result
  • Financial
  • Blockchain
  • Technology
  • Entertainment
  • Lifestyle
  • Arts
  • Health
  • Sports
  • Cybersecurity
No Result
View All Result
The Hudson Weekly
No Result
View All Result

HTC-Backed VR Metaverse Highstreet Raises $5M in Its Latest Funding Round

Craig Richer by Craig Richer
August 18, 2021
in Blockchain
A A
Share on FacebookShare on Twitter

Highstreet, the world’s first commerce-centered metaverse with a decentralized finance marketplace for limited-edition products, has raised $5 million in funding. The funding round was led by crypto and traditional venture capital firms, including Mechanism Capital, NGC Ventures, Palm Drive Capital,  Cherubic Ventures, Jump Trading, GBV, Panony and Shima Capital. Community builders and influencers such as Encrypt Club, Mr. Block and Miss Bitcoin participated as well.

The funds will expand Highstreet’s engineering team, especially on the Unity side, to weave all features into a sustainable commerce-based metaverse enabling the future of retail on the blockchain. Mobile and browser companion apps will be released in the market sooner, allowing users to access the metaverse anywhere.

HudsonNewsroom

Brief Introduction to BananaBotcrypto

8 Digital Collectibles and What They Mean for Online Commerce

Beyond the Hype: How CREcoin’s Model Responds to Solana’s Next Great Challenge

Highstreet World consists of explorable islands, with residential areas and various phygital products (digital assets pegged to real-world products) sold as nonfungible tokens. A key feature is Highstreet Market at the center of Highstreet City, which is a marketplace for redeemable limited-edition products, with every item having a physical equivalent. Highstreet Market’s StreetSmart bonding curves ensure liquidity for the buyer at all times by using a smart contract vault. By tokenizing each individual product into ERC-20 tokens, Highstreet Market eliminates logistical overhead for alternative asset traders, ensuring that the real product comes directly from the merchant every time and only true collectors have to handle it. With the help of companies such as HTC, Highstreet allows users and their friends to buy actual products through digital means, as well as shop and earn together.

“Highstreet is excited to have a diverse group of investors. Many believed e-commerce was the dusk of extravagant brand activations and storefronts. However, the excitement of shopping lives on in the metaverse. In a virtual world, brand expression is limitless. The ultimate retail experience will debut soon on Highstreet,” said Travis Wu, CEO of Highstreet.

Andrew Kang, managing partner at Mechanism Capital, said, “Retail consumers have shown increasing attention with digitally native goods, but most brands haven’t been able to tap into this interest. Highstreet offers the potential for retail brands to generate interest among its customers innovatively through NFTs.”

“We are fascinated by Highstreet’s plan to combine NFTs with offline products. With brands entering into the space and looking for partnerships with NFTs, Highstreet has an edge to become a leader with the team’s track record in virtual reality,” said Tony Gu, founding partner of NGC Ventures.

Seamon Chan, co-founder and managing partner at Palm Drive Capital, said, “We’re excited to invest in Highstreet. We find it full of possibilities for digital investing through NFTs. Highstreet seizes the opportunity to stake its claim in the market of limited-edition goods, stabilizing the liquidity and value of collectibles. We believe there will be a growing demand for Highstreet’s solution.”

“Highstreet is building the first metaverse that combines virtual reality and crypto, allowing brands to interact with users in an innovative way. We are excited to join this experiment with Highstreet,” said Matt Cheng, founder of Cherubic Ventures.

“The fact that NFTs and the metaverse are the keys to the Fourth Industrial Revolution is now being taken for granted. There are many projects that combine the metaverse and NFTs but none have been as serious as Highstreet. NFTs and the metaverse are elements complementing each other and we believe that Highstreet, which fuses both, will set a new standard,” said Mai Fujimoto, also known as Miss Bitcoin.

Alyssa Tsai, founder and CEO of Panony, said, “Highstreet aims to disrupt the metaverse, decentralized commerce and NFT markets. The team has years of experience, world-class resources and fast execution. We look forward to Highstreet’s success.”

Highstreet has two subsidiaries, Sundance-backed LumiereVR Studio and Retinad Analytics, which were acquired in 2018 and use eye-tracking technology to transmit gaze data straight to brands as consumer insights. LumiereVR’s computer vision team used mixed-reality experiences that turned underutilized real estate into immersive brand activations while Retinad Realite Virtuelle added built-in eye-tracking consumer insights.

Craig Richer

Craig Richer

Newsroom Editor

More from HW Newsdesk

Brief Introduction to BananaBotcrypto
Blockchain

Brief Introduction to BananaBotcrypto

October 7, 2025
8 Digital Collectibles and What They Mean for Online Commerce
Blockchain

8 Digital Collectibles and What They Mean for Online Commerce

September 22, 2025
Beyond the Hype: How CREcoin’s Model Responds to Solana’s Next Great Challenge
Blockchain

Beyond the Hype: How CREcoin’s Model Responds to Solana’s Next Great Challenge

September 11, 2025

HW Newsroom

4 Easy Ways to Keep Your Pet Comfortable Year-Round
Lifestyle

4 Easy Ways to Keep Your Pet Comfortable Year-Round

by Sylvia MacIntyre
October 19, 2025

As pet owners, ensuring the comfort of your furry friend is your top priority. And, of course, there are no...

Tom Vukota Delivers Returns Through Secular Trend Execution in Colorado Workforce Housing

Tom Vukota Delivers Returns Through Secular Trend Execution in Colorado Workforce Housing

October 19, 2025
Overcoming Imposter Syndrome in Medicine: Dr. Michael Everest’s Perspective

Overcoming Imposter Syndrome in Medicine: Dr. Michael Everest’s Perspective

October 16, 2025
Are You Under 40 and Want to Invest? Here’s Where to Begin

Are You Under 40 and Want to Invest? Here’s Where to Begin

October 16, 2025
How to Choose the Right Remote Access Software for Your Needs

How to Choose the Right Remote Access Software for Your Needs

October 16, 2025
Balancing Growth and Well-Being: How Executives Use Virtual Executive Assistants

Balancing Growth and Well-Being: How Executives Use Virtual Executive Assistants

October 16, 2025
ReceiptsApps Launches Free Online Tool for Instant Business Receipts

ReceiptsApps Launches Free Online Tool for Instant Business Receipts

October 15, 2025
Tegeta Green Planet Pushes Georgia’s Circular Future Forward at RAR2025 Lisbon

Tegeta Green Planet Pushes Georgia’s Circular Future Forward at RAR2025 Lisbon

October 15, 2025
Feathered Fire Is Turning Heads With Her Latest Release, ‘Forgive The Fabulous’

Feathered Fire Is Turning Heads With Her Latest Release, ‘Forgive The Fabulous’

October 15, 2025
Parfymonline.se

Parfymonline.se Modernizes Its Platform With Speed, Design, and Sustainability in Mind

October 15, 2025
What the Numbers Say About PPE Compliance Worldwide

What the Numbers Say About PPE Compliance Worldwide

October 13, 2025
Generational Wealth Planning: Balfour Capital Group’s Global Perspective

Generational Wealth Planning: Balfour Capital Group’s Global Perspective

October 10, 2025
No Result
View All Result

Headlines

Every Child in America Doesn’t Need Therapy

Signs Your Dog Needs More Exercise Than You Think in the Windy City

History of Lightning Link Casino Slots

4 Easy Ways to Keep Your Pet Comfortable Year-Round

Tom Vukota Delivers Returns Through Secular Trend Execution in Colorado Workforce Housing

Overcoming Imposter Syndrome in Medicine: Dr. Michael Everest’s Perspective

Trending

California's Lancaster Introduces Hydrogen-Powered Backup Traffic Signals to Boost Public Safety
Technology

California’s Lancaster Introduces Hydrogen-Powered Backup Traffic Signals to Boost Public Safety

by Nicole Choquette
October 21, 2025

In a groundbreaking move for public safety and infrastructure, the City of Lancaster, First Public Hydrogen Authority...

A Complete Review of Spin Samurai Casino – the Perfect Choice for Australian Players

A Complete Review of Spin Samurai Casino – the Perfect Choice for Australian Players

October 21, 2025
Every Child in America Doesn’t Need Therapy

Every Child in America Doesn’t Need Therapy

October 20, 2025
Signs Your Dog Needs More Exercise Than You Think in the Windy City

Signs Your Dog Needs More Exercise Than You Think in the Windy City

October 20, 2025
The Role of Artificial Intelligence in Modern Casino Operations

History of Lightning Link Casino Slots

October 20, 2025
  • Exclusive Interview With Samuel L Pierce

https://lincolncitizen.com/exclusive-interview-with-samuel-l-pierce/

#nyc #losangeles #chicago #houston #phoenix #philadelphia #sandiego #dallas #sanfrancisco #seattle #denver #washingtondc #boston #detroit #vancouver #toronto #publicrelations #marketingagency #earnedmedia #editorial #marketing #guestpost #guestposting #sponsored #sponsoredpost #movies #celebrities
  • Every Child in America Doesn’t Need Therapy

https://hudsonweekly.com/every-child-in-america-doesnt-need-therapy/

#nyc #losangeles #chicago #houston #phoenix #philadelphia #sandiego #dallas #sanfrancisco #seattle #denver #washingtondc #boston #detroit #vancouver #toronto #publicrelations #marketingagency #earnedmedia #editorial #marketing #guestpost #guestposting #sponsored #sponsoredpost #therapy #childrens
  • Scenic Sotheby’s International Realty Welcomes Top Agent Anne Winicki to Their Team

https://belmontstar.com/scenic-sothebys-international-realty-welcomes-top-agent-anne-winicki-to-their-team/

#nyc #losangeles #chicago #houston #phoenix #philadelphia #sandiego #dallas #sanfrancisco #seattle #denver #washingtondc #boston #detroit #vancouver #toronto #publicrelations #marketingagency #earnedmedia #editorial #marketing #guestpost #guestposting #sponsored #sponsoredpost #realestateagency #realestateagent
  • Booz Demands His Due – A Gritty Look Inside ‘What About Booz?’

https://hudsonweekly.com/booz-demands-his-due-a-gritty-look-inside-what-about-booz/

#nyc #losangeles #chicago #houston #phoenix #philadelphia #sandiego #dallas #sanfrancisco #seattle #denver #washingtondc #boston #detroit #vancouver #toronto #publicrelations #marketingagency #earnedmedia #editorial #marketing #guestpost #guestposting #sponsored #sponsoredpost #music #newmusic
  • The Architect of AI’s New Language: A Conversation With Boris Kriuk

https://hudsonweekly.com/the-architect-of-ais-new-language-a-conversation-with-boris-kriuk/

#nyc #losangeles #chicago #houston #phoenix #philadelphia #sandiego #dallas #sanfrancisco #seattle #denver #washingtondc #boston #detroit #vancouver #toronto #publicrelations #marketingagency #earnedmedia #editorial #marketing #guestpost #guestposting #sponsored #sponsoredpost #ai #tech
  • Overflow Expands Tap-to-Give Feature With More Flexible NFC Engagement for Churches

https://marketsherald.com/overflow-expands-tap-to-give-feature-with-more-flexible-nfc-engagement-for-churches/

#nyc #losangeles #chicago #houston #phoenix #philadelphia #sandiego #dallas #sanfrancisco #seattle #denver #washingtondc #boston #detroit #vancouver #toronto #publicrelations #marketingagency #earnedmedia #editorial #marketing #guestpost #guestposting #sponsored #sponsoredpost #church #donation
  • Sensi.AI Secures $45 Million Series C Funding to Drive Care Innovation for Seniors

https://lincolncitizen.com/sensi-ai-secures-45-million-series-c-funding-to-drive-care-innovation-for-seniors/

#nyc #losangeles #chicago #houston #phoenix #philadelphia #sandiego #dallas #sanfrancisco #seattle #denver #washingtondc #boston #detroit #vancouver #toronto #publicrelations #marketingagency #earnedmedia #editorial #marketing #guestpost #guestposting #sponsored #sponsoredpost
  • AMC Health Appoints Alan Petrazzi as Executive VP of Government Division to Drive Telehealth Innovations

https://lincolncitizen.com/amc-health-appoints-alan-petrazzi-as-executive-vp-of-government-division-to-drive-telehealth-innovations/

#nyc #losangeles #chicago #houston #phoenix #philadelphia #sandiego #dallas #sanfrancisco #seattle #denver #washingtondc #boston #detroit #vancouver #toronto #publicrelations #marketingagency #earnedmedia #editorial #marketing #guestpost #guestposting #sponsored #sponsoredpost #telehealth #health

© 2025 The Hudson Weekly. Published by The Ritz Herald. Editions: Markets Herald • Lincoln Citizen • Madison Graph • Belmont Star • Fairmont Post

Address: 1177 6th Avenue, 5th Floor, New York, NY 10036. Removals: pr@hudsonweekly.com. Phone: (718) 313-5252. M-F: 9AM-5PM. Privacy Policy

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In

Add New Playlist

No Result
View All Result
  • Financial
  • Blockchain
  • Technology
  • Entertainment
  • Lifestyle
  • Arts
  • Health
  • Sports
  • Cybersecurity

© 2025. The Hudson Weekly