Latest Helium 10 Review: Is It Good For Amazon Sellers?

Helium 10 is designed to empower Amazon FBAs with a range of tools for product research, keyword research, listing optimization, operations, analytics, marketing, and more. Initially, Helium 10 was dedicated to Amazon sellers only, but now it has taken a step forward and looking to help Walmart sellers to grow their business to the next level.

Helium 10 Features: How Effective Are They?

As I already mentioned before, Helium 10 offers a range of tools, so it’s time to have a detailed breakdown of those tools and check whether they are effective enough for Amazon sellers.

Helium 10 Features & Tools

Helium 10 gives you access to over 20 tools that should help you grow your business. Some of the tools listed can even be used for free.

Product Research Tools

With Helium 10’s product research tools, you will find the next most profitable products to sell on Amazon. However, to ease your product research. Helium 10 mainly offers two tools:

1. Blackbox: Blackbox would help you find those products that are in demand but have low competition. By targeting these products, you would not only get visibility on the first page but also boost your sales to the next level. You can even use smart filters to sort and analyze the products for future reference.
2. Xray: Xray can be your BFF if you want to access product sales data and analytics to speed up your product search. It means Xray will give you instant access to over 450 million ASINs and accurate Amazon market insights that you can further use to find the most suitable products for your business.

Keyword Research

Suppose you have sourced some products that your customers aren’t even searching for – no sales, lots of investment.

Sounds pathetic, right?

To save you from such a situation, Helium 10 has come up with robust keyword research tools that would help you find the highest-performing keywords for your listing. These are:

1. Celebro: No matter whether you are selling on Amazon or Walmart, Celebro will help you find keywords via ASIN. Moreover, With this tool, you can easily unfold your competitors’ ranking strategy to boost your own visibility.
2. Magnet: Next comes Magnet – another top-notch keyword research tool to boost your organic traffic. It will help you discover high-volume, high-potential keywords within no time.

And the best part?

Magnet supports other languages, meaning you can unlock non-English keywords with this effective tool.

Listing Optimization

If you want to keep your products on top of the pages, you can’t ignore listing optimization. Thankfully, Helium 10 has performed this responsibility really well. To ease users’ listing optimization efforts, it offers a total of four excellent tools:

1. Scribbles: Scribbles have a range of advantages in itself. From character counts and word counts to organizing high-demand keywords for your listing, Scribbles has your back for everything. Moreover, Scribbles can edit back-end search items and retrieve previous listing drafts from Amazon accounts.
2. Listing Analyzer: Helium 10’s Listing Analyser is an incredible tool that you can use to gain valuable insights on high-performing areas on your listing. Not only that but based on your imported ASINs, it’ll give you an in-depth optimization checklist and a sneak peek of your competitors’ strategies. And you can utilize them further to outperform your rivals.
3. Listing Builder: With Listing Builder, you can seamlessly manage the status of product listing, analyze the most effective way to boost traffic, and import competitors’ ASINs.

Operations

Finding relevant products and listing them properly isn’t everything. You need to manage your business effectively to retain your customers and generate more revenue.

Thanks to Helium 10’s various business management tools. They are the one-stop solutions you need to manage your business without any friction. For example –

1. Inventory Management: With the Inventory Management tool, you can manage inventory, complete supplier orders, and avoid stockout with just a few clicks.
2. Refund Genie: Refund Genie is there to help you get your refund as fast as possible by streamlining the complicated FBA reimbursement process.
3. Alert: You can easily detect any fraudulent activity or scam with this tool.
4. Follow-Up: It’s mainly an email tool designed to craft automated emails, build email templates, view orders, and more.
5. Seller Assistant: You can use this tool to automate customer reviews.

Analytics

Let’s say you are managing your business really well – traffic and sales are at their peak. But, if you don’t analyze your performance, you are somehow diminishing the chance of growth in the near future.

With this in mind, Helium 10 has come up with some robust tools to ease your effort. Let’s take a look at them:

• Profits: It’ll give you some almost-perfect data regarding your total sales, ROI, profit margins, ASIN counts, and more.
• Market Tracker: Using this tool, you will get an overview of your positioning in the market compared to your rivals.
• Keyword Tracker: with this tool, you’ll get a clear idea of your organic and sponsored growth and exactly how your targeted keywords are performing.

Helium 10 Ease Of Use: Is It Beginner-Friendly?

To be honest, Helium 10 is one of the easiest Amazon seller tools I have ever used!

No matter whether you are a newbie, a medium-level seller, or even an expert seller, you can easily navigate this platform without any friction. Upon signing up on the site, you will directly get the dashboard. On the dashboard, you will get various options, including “connect to Amazon.”

First, integrate this site with Amazon and then check on other features that you’ll get at the top of the page. And by clicking them one by one, you can easily operate their functionalities.

Yes! It’s as simple as that!