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MicroAd Starts to Sell Alternative Data for Institutional Investors Through FactSet Research Systems’ Financial Data Platform

Craig Richer by Craig Richer
August 24, 2022
in Financial
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MicroAd Inc., one of Japan’s largest data companies, will start to sell alternative data among institutional investors via FactSet Research Systems’ financial data platform. FactSet has also begun offering alternative data for investment decision-making, which was MicroAd’s original big data analysis.

Alternative Data for Investment Decision-Making Betterment 

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Using alternative data has become a critical investment decision tool for many institutional investors in recent years. In 2020, the global market size reached $1.7 billion worth of expansion. The number of data providers offering alternative data for collecting, analyzing, and processing different types of data to institutional investors has also increased.

Alternative data is used for investment decision-making in different fields, like smartphone location information and data procurement, other than economic statistics and corporate financial information.

MicroAd Expansion of Service 

MicroAd is known for developing products specialized for different industries, focusing on the data platform UNIVERSE. This platform collects a massive amount of consumers’ offline and online data consumption behavior.

The data company mainly provides different digital marketing solution types based on its unique data analysis expertise, data provider and web media partnerships, and technology. They update the Japanese and Asian markets’ technology advertisement standards by offering specialized digital marketing.

Besides creating new market value, MicroAd expands its service as a trusted and leading data consulting partner by providing alternative data with the help of a financial data platform operated by FactSet.

FactSet Provides Financial Data Used by Investors for Making Crucial Decisions 

FactSet is a US-based data platform and financial data company that creates open and flexible software and data solutions for more than 170,000 investment professionals across the world. The company provides analytical and financial data that investors can use in critical decision-making.

This data platform and financial data company focused on providing value for clients through technological progress and market changes. They provide instant analytics and financial data that investors can access anytime, anywhere. In short, they can access data across house builders, outing facilities, and automotive industries in a single file.

FactSet helps many institutional investors boost their investment workflows with tons of alternative datasets backed by the most advanced and innovative data connectivity. They allow investors to put collection, integration, and management of data behind their investment strategy while leveraging flexible delivery options and open technology to ensure data value maximization. This allows them to gain industry-level insights, research private or public companies, and monitor markets worldwide with comprehensive multi-asset class coverage and linking of estimates, financials, news and research, ESG, and more.

They have recently started offering alternative data, a unique big data analysis owned by MicroAd Inc., that institutional investors can utilize when making crucial decisions. Interested investors can buy MicroAd’s alternative data through FactSet. Then, they can use it as an effective investment decision tool in product trends and stock price predictions.

Purchase MicroAd Data Through the Open: FactSet MarketPlace

Institutional investors can now purchase MicroAd data through the Open: FactSet Marketplace.

The alternative data content provided to FactSet is made up of three different industries: “outing” like outdoor recreation facilities, “detached houses” like house builders,” and “automobiles” like automobile makers. MicroAd also offers an index set of stocks as a data set for each industry. The data is updated monthly according to the forecast indices analysis with the previous month’s comparison.

MicroAd aims to improve its proprietary big data platform continuously. They will also continue carrying out different data types while expanding alternative data offerings, which are expertly optimized for making investment decisions in 10 different industry sectors.

Interested institutional investors to purchase and use MicroAd’s alternative data can contact FactSet at https://go.factset.com/marketplace/catalog/product/alternative-data-for-japanese-stock-market.

Source: AlternativeData.org

Craig Richer

Craig Richer

Newsroom Editor

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