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PIX Moving and TIER IV Partner to Unveil White-Label Autonomous Driving Robobus at CES

Nicole Choquette by Nicole Choquette
January 9, 2024
in Technology
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In June of 2023, TIER IV and PIX Moving entered into a partnership through “fanfare“, an innovative solution designed to accelerate the production of AD-enabled electric vehicles. This solution offers white-label EV models, which empower customers to commercialize these vehicles under their own brand names while efficiently incorporating AD features, further boosting the autonomous mobility ecosystem worldwide.

TIER IV is based in Japan and is a pioneering company in autonomous driving technology, dedicated to reimagining intelligent vehicles. With a strong focus on safety, innovation, and open-source software, TIER IV aims to empower people and revolutionize the way people live and interact with transportation. As the pioneering force behind Autoware, the world’s largest open-source AD project, TIER IV aims to make autonomous technology accessible to all.

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PIX Moving is committed to developing and manufacturing urban mobility vehicles to drive the next-gen smart mobility ecosystem. So far, PIX Moving has produced a wide range of smart vehicles, including the autonomous shuttle Robobus, on-demand Moving Space, and electric mini EVs, ultimately realizing the two-way mobility and interaction between “human” and “space”.

With complementary strengths from each side, PIX Moving joined “fanfare” and partnered with TIER IV to supply the white-label autonomous driving Robobus for the Japanese market. The autonomous driving industry has experienced significant growth and evolving trends worldwide for the past 10 years. “The Japanese Government is at the forefront of the Level 4 AD initiative, with a goal to deploy Level 4 AD services in at least 50 regions by 2025 and 100 regions by 2027 in Japan. The Fanfare solution initiated by TIER IV is aiming to solve the challenges in procuring affordable EVs certified for Level 4 AD services for meeting the high demand in Japan,” as stated in the TIER IV press release.

Now, TIER IV and PIX Moving are taking their “fanfare” collaboration to the next level and expanding its scope by presenting the Robobus at CES 2024. In an era of rapid technological advancements and the quest for sustainable transportation solutions, Robobus stands out as a game-changer. This collaboration between PIX Moving and TIER IV brings together the expertise of two innovative companies to supply white-label driverless buses that are set to revolutionize urban mobility.

Besides transporting people, Robobus also redefines vehicles as “Moving Spaces.” With customizable interiors, Robobus can transform into meeting rooms, personal libraries, gyms, or even cafes, catering to diverse needs and preferences. This versatility opens up new possibilities for businesses and individuals alike, fostering a unique and personalized mobility experience.

As CES 2024 approaches, the excitement surrounding Robobus continues to build. PIX Moving and TIER IV invite industry professionals, tech enthusiasts, and innovators to experience the future of urban mobility firsthand and to witness the unveiling of Robobus at CES as they reshape the future of mobility.

Visit the TIER IV booth #6658 West Hall as they kindle more innovative sparks of intelligent vehicles and autonomous driving technology worldwide in joint efforts with PIX.

Nicole Choquette

Nicole Choquette

Assistant Managing Editor

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