Qatar-based digital media network Blend Media has launched a joint venture with the VP7 creative agency in Doha, tapping into the opportunities in the MENA region.
Blend Media’s Founder and CEO, Hamed al Hababi said the collaboration offer influencers more opportunities to build up the creator economy in VP7. “We want to give our extensive network of creators, influencers, and audiences the best tools possible to connect with each other and leverage value from creative work.
The influencer marketing industry has seen other expansions lately in the MENA region. Recently, the influencer platform Blend Media has expanded into Saudi Arabia, Jordan, and UAE. Blend Media is an influencer technology solution provider in the MENA region using social data and end-to-end software. To date, it has partnered with more than 1,000 brands and advertisers to work with more than 20,000 vetted social influencers. Among the list of brands that Blend Media has worked with include Baladna, Almarai, Triad, and CJ Entertainment.