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Winston Products LLC Announces Acquisition of Twisted Goat as a New Addition to Its Brand Portfolio

Nicole Choquette by Nicole Choquette
June 18, 2024
in Technology
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Winston Products LLC, a well-known family-owned company celebrated for its commitment to innovation and excellence, is excited to announce the addition of Twisted Goat to its distinguished portfolio of brands. Twisted Goat, known for its cutting-edge approach and high-quality products, will complement and enhance Winston Products’ tradition of delivering top-tier solutions to consumers and professionals. Twisted Goat has established itself as a trailblazer in the industry, offering a dynamic blend of creativity and functionality. This exciting brand aligns perfectly with the ethos of Winston Products, where the focus has always been on quality, innovation, and customer satisfaction.

“We are beyond excited to bring Twisted Goat into the Winston Products family,” said Winston Breeden III, CEO and founder of Winston Products. “Twisted Goat’s innovative spirit makes it a perfect fit with our existing brand SmartStraps. This acquisition not only broadens our product offerings but also reinforces our commitment to providing the best solutions to our customers.”

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The addition of Twisted Goat will expand Winston Products’ offerings, complementing SmartStraps, the company’s flagship product known for its state-of-the-art security and tie-down solutions. SmartStraps has been a market leader in tie-down products since its launch in 2004. As Winston Products continues to grow, integrating Twisted Goat’s innovative twist ties will further enhance the company’s position in the market and provide customers with a wider range of high-quality solutions.

“Our mission has always been to lead with innovation and deliver exceptional value to our customers,” added Kyle Klicherman, CEO and Managing Partner. “Twisted GOAT offers multi-functional products that can be used for just about anything that needs to be tied down, bundled, organized, or secured. With Twisted Goat, we are not just adding a brand; we are adding a wealth of creativity and expertise that will drive our company forward.”

Nicole Choquette

Nicole Choquette

Assistant Managing Editor

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