A media content funding and distribution platform Blintn is providing an advanced AI curation service to boost transaction efficiency in the media content B2B market.
The media content industry is undoubtedly one of the industries that have been greatly affected by the pandemic. The social measures have changed the way people consume content, accelerating and amplifying a major shift within the industry.
In particular, the growth of the streaming market is rather remarkable. According to PwC’s “Global Entertainment & Media Outlook 2021-2025,” the market is estimated to reach a CAGR of 10.6 percent to USD 81.3 billion by 2025.
Consumption of content has increased as a result of the introduction of streaming platforms that allow users to watch any desired content any time and from any location, resulting in an increased demand for content. Therefore, content acquisition is an ongoing battle for distribution channels to satisfy consumers who constantly desire more and new content.
Finding content that fits the demand, however, is challenging and time-consuming for distribution channels, due to significant regional barriers and information asymmetry. Finding desired foreign content takes a lot of time and effort, as the routes are rather limited.
The good news is that a new platform called Blintn, has just arisen to resolve the difficulty of searching and purchasing content rights. Blintn is a global platform for funding and distributing media content.
Blintn’s distribution platform is more than just a marketplace for content. By analyzing the data of buyer’s content demands registered on the platform, it offers customized AI content curation matched to each buyer’s strategic needs. For more effective curation, it also analyzes data on content trends by region.
Through this 24/7 accessible platform that also provides advanced curation, buyers can find global content that meets their needs whenever they want, with just a few simple steps. As a result, it improves the efficiency of the whole process. Buyers can enjoy the service, free of charge. Currently, there are various high-quality content registered on the platform, ranging from British and American content to Korean and Chinese content.
“I was quite pleasantly surprised that Blintn already reached out to more than 50 countries shortly after its launch,” said Peter Choe, CEO of Blintn and a cultural industry lawyer.
It would be worthwhile to look forward to the changes and innovations that Blintn will bring into this B2B market for media content.
