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The Story of Nikolai Davydov: How One Person ‘Outmaneuvered’ All Advertising Agencies in His Field

Craig Richer by Craig Richer
March 28, 2024
in Arts
A A
Nikolai Davydov

Nikolai Davydov

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We all know Russia actively extracts natural resources such as gas, oil, etc. The oil products are stored in large tanks. In the Russian Federation, it is customary to apply a logo to each barrel to brand them.

Many companies strive to make their brand attractive, unique, and easily recognizable. This trend was set by corporations such as «Rosneft», «Transneft», and «Gazprom». It was then picked up by small regional firms that aimed to not only paint the tanks qualitatively but also advertise their services using them.

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Nikolai Davydov
Nikolai Davydov

A large drawing over a significant area is an informative function and signifies the company’s scope and market recognition. It is important to create a huge logo that matches the height of a multi-story building. Previously, this issue was solved by ordering stencils from advertising agencies that matched the size of the design. However, Nikolai Davydov’s unique abilities have made it possible to paint such designs almost without stencils. Now, one person can do all this, and it requires minimal time.

Nikolai applies the logo using industrial climbing methods. He does it incredibly quickly and with high quality. Thanks to Nikolai’s work, large corporations no longer need to waste time searching for advertising agencies to order stencils.

Nikolai DavydovThere is also no need to search for lifting equipment to create a design at a great height or for painters to do this work.

In Russia, few people are aware of the existence of a profession like a logo painter; you cannot learn this anywhere, and there are very few specialists in this field. Moreover, there are only 5 multi-brand logo painters in the entire country! These individuals are unique.

As a result, corporations no longer wait for templates to be ordered or spend time applying logos. Using Nikolai’s services, they know that the logo application work will be completed within a few days. Speed and quality of work are also guaranteed. Large corporations sometimes wait for months for a specialist to arrive.

Nikolai DavydovIn conclusion, companies no longer want to order large-scale stencils and rarely do so now. The emergence of an experienced specialist like Nikolai Davydov has made a significant revolution in the field of logo application. It is a genuine breakthrough and can even be considered a substantial contribution to the oil and gas industry. Advertising agencies have not become poorer but have certainly lost this market share forever.

Craig Richer

Craig Richer

Newsroom Editor

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